Mahaley Keen

Personal Mission Statement

I pride myself in being a modest artist and designer. I like to sit back, observe, and be inspired by my surroundings or personal experiences. I would rather let my work talk for itself. I identify with the classic mentality artists’ are stereotyped with – I am rarely ever satisfied with my work and always find an excuse as to why it could be better.

My heart is most content when the tip of my pencil hits and strokes a paper’s surface. It is where my love of art began and will always come back to. I can only hope that my works will inspire, encourage, and influence the deep love for art that I have, within the hearts of others.

Business Mission Statement

I promise to create quality designs that satisfy all challenges offered with every creative opportunity. To evolve conceptual thoughts into visual solutions that align with my clients’ values while promoting a healthy relationship during and after their goals have been met. I believe in encouraging enjoyment throughout the design process while delivering an enthusiastic and dedicated work ethic.

Photos Taken

Projects completed

Cups of Coffee

Satisfied Clients

Services & Skills

The following medias of design are just a few of my favorite areas to fiddle in:

Layout & Publication Design

Layout refers to the dynamic balance, compositional style and arrangement of text, graphics and images on a surface. If a layout’s message is properly conveyed, it will enhance communications and exhibit a visual understanding of proportion, typography and relational hierarchy. Publication design is an all encompassing term used to associate everything between the first and last pages of a magazine, newspaper, book and more.
Includes the conceptual and developmental construction of all publication types and small marketing materials — from magazine spreads and cover design, newspaper and menu layouts to posters, small brochures, one sheets and flyers.

Web Design

Nowadays, web design is separated between two main subsections — user experience and user interface design. Being first and foremost a designer, rather than a programmer, I specialize in the user experience realm but understand some programming languages enough to know what an interface designer can and can’t do and talk their language, so to speak. I have the organizational skills and creativity to enhance or assist in establishing solid UI and UX collaborations.
Includes website development and maintenance, the production of wireframes and application flow charts. I possess a general understanding of the following programming languages and project management sites: Java, C++, HTML, CSS, Github, and WordPress. When building sites on my own, WordPress is my go-to tool.

Ad & Marketing Design

Both are general terms commonly intertwined with the origins of graphic design. This area of design is centered around producing effective campaigns that help deliver a client’s message about a person, company, product, event or service. A successful ad designer leaves the consumer with a deliberate & meaningful impression that fuses marketing, psychological and creative techniques into one visual presentation.
Includes all promotional materials meant to claim attention from viewers and/or consumers. I can assist in whatever stage your marketing project is currently in, from helping with brainstorming and slogans or taglines to creating a final series of advertisements across multiple platforms .

Branding & Identity Design

A sensitive design niche centered around knowing your target market and how to appeal to them. Branding encompasses many elements, such as a logo, that cohesively come together to build a distinctive visual position. A brand is created with the intentions of clearly delivering a message, establishing an emotional connection, while affirming credibility & creating consumer loyalty.
Includes logo design and all relative collateral such as stationery design, packaging, signage, and smaller concepts enhancing interior and exterior design aesthetics.

Looking to collaborate with me ?